Meet Vijay Singh (better known by his moniker SWTLKR): MC, producer, and the model behind our Easy Joggers shoot.
MC and producer, how did the path towards these two careers begin? What are some big lessons you’ve learned as a part of your journey?
I have always been inspired by the transformative ability of content to invoke change in community, and a method of raising awareness. As a teenager I first got involved with making punk rock music, actively making fanzines & building culture. Punk rock then gave way to the limitless world of electronic music in which one could generate any kind of music without much limitation or boundaries. So by the time I was 19 I started making electronic music. Getting on the mic happened almost accidentally yet complimented what I was doing. Besides music I’m a lifelong student of film and produced a lot of content over the years for the likes of MTV, Nat Geo, Asian Food Channel, Discovery etc. Content across various forms and mediums. I’ve learned to keep things simple and basic, there is an inherent human tendency to make things complicated and chaotic.
SHOP THE EASY JOGGERS + DAKA JUNGLE HERE
Describe your creative process for us. What steps do you go through when you’re working through a project?
Usually it arrives from a point of awareness about a subject. When something is unveiled there is then a desire to unpack it as part of a creative process.
You and your wife Casie Lane created Parental Control together, what is it like making music together?
We fill in each other’s gaps as part of the process. Whatever may not be there is usually organically filled by the other.
Share a story that inspires you.
I am usually inspired by silence. There is some magic in the void, when everything rests in its own place and time.
Current song on repeat?
Underground Resistance – Transition
#ChangeBeyondTextiles is…
Change beyond textiles is an appreciation of where and how things are made. We need to appreciate the cultural value of objects, their sources and point of origination.
What is one thing you stand for and believe in, and why?
I believe in a just and fair world for all regardless of orientation. A world in which love, peace and harmony can freely and deeply resonate in the hearts of all.
We are inspired by Vijay’s creative ambitions and are proud to have him as Fieldtesters, a group of inspiring individuals that test MATTER products in their everyday journeys of passion, to help us improve durability and design. Vijay is wearing the The Easy Joggers + Chambray Khaki and The Easy Joggers + Daka Jungle in Size 1.